As a part of the project, the visual identity of the ORC needed to be updated. We worked closely together with the ORC Communications Group to define new brand colors, typography and logo adjustments.

Applying for an ORC Certificate requires a large number of measurements to be logged and calculated to ensure a proper classification of the boat. In most classes, this requires the attendance of a trained and registered rating officer to take the measurements. For the ORC Club certificate however, the sailor is able to apply for the certificate themselves by inputting various data about. We used this opportunity to improve on the user experience by highlighting different illustrations of the measurements while the user inputs their data.

Orc.org was previously run on an outdated platform, resulting in convoluted editing of content. The new website is constructed in Craft CMS, ensuring full access to everyone who might need it, and enabling lego like building of every page across the platform.